AFC PROGRAM

DAY1: WEDNESDAY, MAY 23RD 2018 
08:00 -09:00Registration
Set up of Exhibition: AREA AVAILABLE ALL DAY
Day SessionField Visits:
Tea (Small Producer Organisation - Iriani Tea Factory - Nyeri)
Flower Farm (Hired Labour - Kongoni Farm - Naivasha)
Coffee (Small Producer Organisation - Musili Farmers’ Coop - Machakos)
Buses depart at 8:00am from KSMS for all the field trips.

Evening Session
4:30pm - 6:00pm
Networking– At participants leisure
Speakers’ Cocktail
6:00pm
Speakers’ Cocktail – Kenya School of Monetary Studies

DAY 2: THURSDAY, MAY 24TH 2018 
07:15a.m – 8:40a.mFairtrade Business Breakfast

Who should attend: All stakeholders interested in a better understanding of the Fairtrade system from the market engagement perspective,
including Fairtrade producers who are doing value addition.(Limited to first 60 confirmations)

Speaker : John R. Loughridge - Chief Value Officer, Fairtrade International
Facilitator: Tsitsi Choruma, Chief Operating Officer, Fairtrade Africa
07:45a.m – 8:40a.mRegistration
Morning Session
9:45a.m – 10:30p.m
Who should attend: All stakeholders, participants, registrants interested in trade justice, producer empowerment, making trade fair
and sustainable livelihoods.

Opening ceremony:
Nyagoy Nyong’o, Executive Director, Fairtrade Africa
Charbel Fakhri, Board Chair, Fairtrade Africa
Jean-Paul Rigaudeau, Board Chair , Fairtrade International


Special Guests: Fairtrade Africa Producers
Nana Gyamera, President, Kukuom Cocoa Cooperative, Ghana
John
Nuwagaba, General Manager , Ankole Coffee Producers Cooperative Union (ACPU), Uganda
Charles Chavi, Kasinthula Sugar, Malawi
Mrs Hend Kassab, Director Daltex Corporation, Egypt


Opening the Impact Box:
Within the Fairtrade Model and the tools that Fairtrade utilizes, which of these would directly link to impact? From Premium to the Standard, to
licensee engagement, consumer engagement or even to thematic areas of Living Wage or Living Income. Where is the Impact and What does it
Look Like?

Panel Discussion in Plenary, facilitated by:
Marike de Pena, Board Chair , Latin American and Caribbean Network of Small Producer Organizations (CLAC)
Hernan Manson, International Trade Corporation


Panelists:
Dieter Overath, Chief Executive Officer, Fairtrade Germany
Humphrey Ayisi, FanteKwa Cocoa Cooperative, Ghana
Ruediger Meyer, Chief Executive Officer, FLOCERT


Special Guest:
Alessandro Tonoli, Trade Advisor to the European Union
Delegation
Keynote Speaker: H.E Dr. Ralf Heckner, Swiss Ambassador to Kenya, Uganda,
Burundi, Somali and Rwanda
Guest of Honour: Alfred Busolo Director General Agriculture & Food Authority, Kenya
10:30am - 10:45am
Official Opening of the AFC Exhibition by the Guest of Honour & Keynote
Speaker
10:30am - 11:00am
FAIRTRADE TEA & COFFEE BREAK / Exhibition & Networking
11:00am - 11:15pm
Opening the Impact Box:
Within the Fairtrade Model and the tools that Fairtrade utilizes, which of these would
directly link to impact? From Premium to the Standard, to licensee engagement, consumer engagement or even to thematic areas of Living Wage or Living Income.
Where is the Impact and What does it Look Like?
Skit by Hope Theatre – creative interpretation of Impact
Panel Discussion in Plenary:
Facilitated by: Sabrina De Souza International Trade Centre (ITC) and Edward
Akapire, Fairtrade Africa
Panelists:
Dieter Overath, Chief Executive Officer, Fairtrade Germany
Humphrey Ayisi, FanteKwa Cocoa Cooperative, Ghana
Ruediger Meyer, Chief Executive Officer, FLOCERT
Wycliffe O. Murwayi, Managing Director, Sucastainabilty Kenya Limited
Madele Mouton, Mouton Holdings, South Africa


Discussions on this will be split into 2 tracks:
•Small Producers
•Hired Labor

These will be set up World Café style. Participants will rotate every 15 mins to
address questions with various speakers. The Track will conclude with a list of
recommendations.
•What do Producers see as Impact?
•What is Impact for other Value Chain Actors?

TRACK 1A: Small Producer Organisations (SPO)
Facilitators: Nancy Mureti, FTA & Zach Kiarie, FTA

Jatta Makkulu, Fairtrade Finland Vamara Konate, ECOOKIM, Cote
D’Ivoire

Stephany Tamhouo ,FLOCERT Peter Mbadi, Kenya Tea Development
Agency


TRACK 1B: Small Producer Organisations (SPO)
Facilitators:
Zhinle Dlamini, FTA & Etienne Tehoua, FTA
Fairtrade International – Jon Walker Victor Biwott, Operations Manager, Sireet
OEP, Kenya
Trader LAHIKAFY Remi, Cooperative KOMAM,
Madagascar


TRACK 2: Hired Labour Organisations (HL)
Facilitators: Anne Marie Yao, FTA & Denu Lemma, FTA
Rita Andreas, Drakenstein Municipality,
South Africa
Peter D’ Agremond, Max Havelaar
Netherlands
Martha Shamiso, Zimbabwe Agriculture & Food Authority, Kenya

TRACK 2B: Hired Labour Organisations (HL)
Facilitators: Richard Ng’eny, FTA & Edward Akapire, FTA
Wil Flinterman - Fairtrade International Apollo Kiarii, CEO ,Kenya Tea Growers
Mabel Matetsu, Volta River Estates Ltd,
Ghana
Issa Wafula, Zena Roses



1:15pm - 2:15pmLUNCH BREAK
Exhibition & Networking
2:15pm - 4:15pmBack to the Future: What Youth and Women have to say about the Business of
Agriculture and Why it Matters

One of the pillars of the Fairtrade Theory of Change is Empowerment of producers and
workers. This is aligned with the SDGs agenda of No one Left Behind. It is therefore
imperative for Fairtrade to be strategic in how it increasingly engages with women and
youth in its supply chains. Doing so would not only address issues of underemployment
and unemployment, but also rural development which would perhaps reduce
the effects of rural-urban migration.
Skit by Hope Theatre – creative interpretation of Women & Youth and their role
in Agri business
Panel Discussion in Plenary:
Facilitated by: Tsitsi Choruma, Chief Operating Officer, Fairtrade Africa
Youth Facilator
Panelists: Andreas Jiménez, CEO Max Havelaar Switzerland
Aaron Fenu, Corporate Communications & Public Affairs, Nestle
Abena Amponsah Awuah, Golden Exotics, Ghana
Anita Sheth, Senior Advisor Social Compliance, Fairtrade International
Samson Koskei, Kabngetuny Farmers Cooperative Society

Discussions will be World Café style and split into 2 tracks:
•Small Producers
•Hired Labour

•How are women and youth benefiting from Fairtrade certification?
•How can this be enhanced?
•What engagement is with civil society and brands to address the gender gap?

TRACK 1A: Small Producer Organisations (SPO)
Facilitators: Marion Ng’ang’a, FTA & Steve Miles, Emerging Leaders
Henry Lagat, Mason from Women in Coffee Kouakoua Yah Catherine – CAEK Cocoa Cooperative, Cote D’Ivoire (Women
School of Leadership)
Gudrun Schlopker, Fairtrade Germany Ramy Abdelhamid Elsayed, Egypt


TRACK 1B: Small Producer Organisations (SPO)
Facilitators: Abubakar Afful, FTA & Justine Namayanja, FTA
Brian Bosire, Ujuzi Kilimo Dukundekawa Cooperative, Rwanda
Femke Dekker - Farmerline Benhanu Hailemariam, Sidama, Ethiopia


TRACK 2A: Hired Labour Organisations (HL)
Facilitators: Tsitsi Choruma & Bernard Njoroge, FTA
Jodi Ann, South Africa Markus Schwab, Max Havelaar
Switzerland
Doaa Abd Elfatah, Royal Herbs, Egypt Susan Akello , Flamingo Horticulture,
Kenya


TRACK 2B: Hired Labour Organisations (HL)
Facilitators: Chris Oluoch, FTA & Tinashe Chavhunduka, FTA

Wildfire Flowers, Kenya Michael Orangi – Rain Forest Alliance
Mosisa Teferri, Dumen Orange Kenya Flower Council



4:15pm - 4:45pmPlenary Session for Day 1 Wrap Up
4:45pm - 5:15pmFAIRTRADE TEA AND COFFEE BREAK
Exhibition & Networking
5:15pm - 6:00pmFairtrade Africa Coffee Cupping
Coffee Directorate Kenya will conduct the session
Facilitators: Head of Supply Chain, Fairtrade Foundation– Kate Lewis and
Agapeters Kubasu, Fairtrade Africa MPM, ECAN
Exhibition & Networking
DAY 3: FIDAY, MAY 25TH 2018 
8:00am - 8:30amRegistration
8:30am - 11:00amRecap of Day 2
Nancy Mureti, Programme & Information Manager, Fairtrade Africa
Opening Session:
Tsitsi Choruma, COO, Fairtrade Africa
Mary Kinyua, Board Chair, Eastern & Central Africa Network, Fairtrade Africa
Gill Tudor, Director External Relations, Fairtrade International
Keynote Address: Anders Aeroe, Director of Enterprises and Institutions at International Trade Centre

Fueling the Engine: Access to Finance and Why the Pool is being Tapped by so few
There are various forms of financing available for agricultural value chain actors.
However, what we constantly hear from our producer members is that there are
significant challenges to accessing finance. What financing opportunities are available to producers in Africa & the Middle East? What gaps do producers have in accessing
these opportunities? What can be done differently in order to bridge these gaps?
Skit by Hope Theatre – creative interpretation
of what it means to be able or to be limited from accessing finance and Why the Pool is being Tapped by so few
Presentation of Fund by Sonja Reidke, Africa Agriculture & Trade Investment Fund (AATIF)
Facilitated by: Samuel Ndonga, AATIF
Chris Oluoch, Fairtrade Africa (FTA)
Panelists: Audrey Joubert, Advans,
Chef de Projet Activite Cacao
Emmanuel Sarpong, Asunafo North Cocoa Union, Ghana
Rachel Ngondo , Shared Interest
Tim Radjy , Founder & Managing Partner, Alpha Mundi, Switzerland
Leonard Kachebonaho, Kaderes,Tanzania
11:00am - 11:30amFAIRTRADE TEA AND COFFEE BREAK
Exhibition & Networking
11:30am - 1:00pmDiscussions will be World Café style and split into 2 tracks:
Track 1
Track 2
  • Is the funding available suitable for producer organisations?

  • Is the funding competitive or with a comparative advantage for certified groups?

  • What is the role of government and other development partners?

  • TRACK 1:
    Facilitator: Max Bock, AATIF & Gonzaga Mungai, FTA
    FT SPO Rita Kimani, Farm Drive
    Crop Insurers ECOOKIM
    TRACK 2:
    Facilitators: Nancy Mureti, FTA & Getahun Tesfaye, FTA
    Sireet OEP, Kenya David Maina, AlphaMundi
    Benji Maji Coffee Farmers Cooperative
    Union, , Ethiopia
    MICODEPRO
1:00pm - 2:00pmLUNCH BREAK1
Exhibition & Networking
2:00pm - 3:00pmLet’s Talk Trade: Exploring Markets, Avenues and the Change We Want to See
Fairtrade is now over 25 years old. The history of the certification and trade justice
movement stems from the global South to North commodity trade. A lot has evolved
since then - global consumer and market trends with increasing purchasing power in
the South. With 7 of the top 10 fastest growing economies being in Africa, how is
Fairtrade positioned to achieve its three pillars of the Theory of Change on the African
continent with these changes in mind?
How do Partnerships for Trade enable Living Income, Living Wages, diversification and
improved livelihoods?
Skit by Hope Theatre – creative interpretation of Ethical Trade
Facilitated by: John Loughridge, Chief Value Officer, Fairtrade International
Wangeci Gitata -Kiriga, Brand and Markets Manager, Fairtrade Africa
Panelists: Hermogene Nsengimana, PhD African Organisation for Standardisation
(ARSO) Secretary General
Benoit Berger, Fair Trade Lebanon
David Lukwata, Kibinge Coffee Farmers' Co-operative Society Ltd
Kate Lewis, Fairtrade Foundation
Peter d’ Agremond, Max Havelaar Netherlands
Francis Kangah, Niche Chocolate, Ghana

Discussions on this will be split into 2 tracks:
•Value Addition & Income Diversification
•South to South trade with FAIRTRADE ® Products

These will be set up World Café style. Participants will rotate every 15 mins to
answer the questions with various speakers and the Track will conclude with a list of
recommendations.
•What are the opportunities for adding value in the South?
•Is there a role for producers in enabling Southern markets?
•What are consumers in the South responding to when it comes to the Fairtrade
offer?
3:00pm - 4:00pm
TRACK 1A: Value Addition & Income Diversification
Facilitators: John Loughridge, FI & Jacques Aboule, FTA
Lamia Karaki, Fairtrade Lebanon Marie Antoinette Yocolly Kouadio, Founder
of Holly Honey, Cote D’Ivoire
George Kporye , Golden Exotic , Ghana Alien Hiuzing, Max Havelaar Netherlands

TRACK 1B: Value Addition & Income Diversification
Facilitators: Jean Phillip Zanavelo, FTA & Sabrina Herzog de Souza Lima, ITC
Nadia Fatmi, Morocco Export Promotion Council
Aaron Fenu, Nestle Angelique Karekezi, Rwashosco, Rwanda

TRACK 2A: South to South trade with FAIRTRADE® Products
Facilitators: Joseph Nyakundi & Agapeters Kubasu, FTA
Matthias Ithiga, Iriaini Tea, Kenya Spring Valley Coffee
Kibinge Coffee Farmers Cooperative Society, Uganda
Spring Valley Coffee
Dorcas Jeptanui, Kapkiyai Multipurpose Farmer’s Cooperative Society

TRACK 2B: South to South trade with FAIRTRADE® Products
Facilitators: Wangeci Gitata-Kiriga, FTA & Sureel Singh, Fairtrade NAPP

Mrs. Hend Kassab , Daltex Company Ltd
Barichu Farmers Cooperative Society, Kenya
Madele Mouton , Mouton Citrus, South Africa
Norman Sigwane, Swaziland
4:00pm - 4:30pmFAIRTRADE TEA AND COFFEE BREAK
Exhibition & Networking
4:30pm - 5:00pmAFC Closing Session
6:00pmBuses depart KSMS for Safari Park Hotel for the Ngoma Awards
7:00pm till lateFAIRTRADE AFRICA IMPACT RECOGNITION (F.A.I.R) Ngoma AWARDS
Venue: Safari Park Hotel
Dress Code: African Elegance

Participating Organizations